HR-Magazine
More efficient, more personal, more successful: AI for personalized application emails

In today's digital world, personalized communication plays a central role in recruiting. Applicants want to feel valued and addressed individually, rather than ending up as mere numbers in the application process. Personalization means responding to the individual characteristics of applicants, which significantly improves their experience and increases the likelihood that they will respond positively to a job offer. However, this kind of tailored approach often involves a great deal of effort, especially when a large number of applications are received.
One of the biggest challenges for recruiters is how to scale personalized communication. It takes time to write each email individually and respond to the specific details of each applicant. Especially in large companies or during intensive recruiting phases, this can be an almost impossible task. This is where artificial intelligence (AI) comes into play, enabling you to make this process efficient yet personal.
With technological advances, the application of AI in communication has increased. Many are already using AIs like ChatGPT to write emails to applicants. However, there are significant advantages to having the AI integrated directly into the email editor instead of having to access external providers. With a built-in AI, there is no need to write long instructions because the AI already knows the basic information of the job ad. This not only saves time but also makes the whole process easier because there is no need to switch to another application first. This makes communication more efficient and targeted, which is beneficial for both recruiters and applicants.
Repetitive tasks are automated while maintaining the quality and personalization of communication.
This leaves more time for the strategic aspects of recruiting. In addition, AI ensures consistency in communication and minimizes the risk of human error. INJOBS' email editor is equipped with a powerful AI called Ivy. Ivy can create email texts quickly and accurately, while responding to the individual information of the applicant. Clicking on the “AI Assistant” in the email editor opens an input field in which you can enter your instructions, for example, “Write me a rejection for the applicant”. Ivy will then generate a text that is automatically populated with the applicant information.
However, an important aspect of using AI is always data protection. INJOBS places a great deal of importance on the anonymity and protection of personal data. The AI processes the data in such a way that no sensitive information is revealed without consent. Recruiters can make manual adjustments and ensure that the final emails comply with data protection regulations. It also allows you to set your own accents, ensuring the perfect balance between automation and a personal touch. By entering parameters, the text can be tailored to your specific requirements and preferences. This makes it possible to create different email formats and styles that are precisely suited to the respective situation.
With INJOBS' AI support, the recruiting process is not only more efficient, but also more personal. Ivy's automation of routine tasks allows you to focus on the things that really matter: personal contact and individual support for applicants. Curious about INJOBS' AI support? Book your demo now and experience it live!